Demi Lovato Launches HENRY Mask Pride Month Collaboration

by Matthew Wexler

EDGE Media Network Contributor

Friday June 18, 2021

Demi Lovato
Demi Lovato  (Source:@ddlovato/Instagram)

Last month, Demi Lovato announced via Instagram that they are non-binary and that their personal pronouns are they/them. Now, the pop star has partnered with HENRY on a four-piece Pride Month mask collaboration for a great cause for LGBTQ youth.

The collection, designed by Richfresh, takes inspiration from the non-binary flag. Twenty-five percent of proceeds will be donated to the Center for Transyouth Health and Development at Children's Hospital Los Angeles to support its mission of helping young people and their families navigate their gender journey. As one of the oldest and largest trans youth programs, the center partners with youth and their families to advance the field through innovative practice, training, and research.


Lovato continues to use their star power for various advocacy projects. In addition to sharing other call-to-actions via social media, the musician most recently appeared in conversation with longtime activist Jane Fonda. Watch their discussion below:





Matthew Wexler is EDGE's Senior Editor, Features & Branded Content. More of his writing can be found at www.wexlerwrites.com. Follow him on Twitter and Instagram at @wexlerwrites.

Pride 2021

This story is part of our special report titled Pride 2021. Want to read more? Here's the full list.