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Apple OKs New LGBT Social Networking App for 12 & Up

by Jason St. Amand
National News Editor
Monday Dec 16, 2013

LGBT social media (dating) apps, like Grindr and Scruff, are about to get a new competitor: - "the only gay social app approved by the iTunes store for 12-year-olds and older."

According to Cnet, the app is not based around hooking up, like the countless other gay hook up apps. Instead, the creators behind say the app "uses real-time collective knowledge to connect trendsetting crowds and travelers to the places and people that best reflect their distinct interests."

"With an emphasis on good taste, is sleekly designed to easily lead users to the right event, restaurant, party, or vacation spot for the moment or upcoming calendar, where their friends are or plan to go soon," a press release reads.

According to Cnet, iTunes description of the app reads, "Finally, an LGBT app that you can bring home to Mom!"

It's clear that is trying to avoid the sketchiness that surround other dating apps, presenting itself as a wholesome app that you can use around family members and friends. The app's CEO, Michael Belkin, told Cnet that the differs from hook up apps like Grindr.

"If you go on Grindr, people change their headline sometimes to 'Visiting tonight, does anyone know the best place to go out?'" he asked. He went on to say that he's launching the app because he was "disgusted by the tasteless torsos and imagery on gay social sites and apps." He added, he wants "the good-taste part of the gay stereotype to gain traction with advertisers and cross the mainstream divide."


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